ITV Bingo
Website Redesign
The Backdrop
ITV Bingo needed to update its online presence. The platform combined the fun of bingo with elements from the popular TV show Coronation Street. My job was to improve their website to better reflect this unique mix. I aimed to design a digital experience that captured the excitement of ITV Bingo's spirit.
The Mission
My task? To breathe new life into ITV Bingo's online gaming website. But this wasn't just about a facelift. Working alongside a talented designer and a front-end developer, I set out to create a captivating virtual experience that would engage ITV Bingo's diverse audience. The goal was to craft animated promotions that would serve as eye-catching gateways to live feeds, design vibrant mailer templates that echoed the energy of ITV Bingo's gaming world, and blend design with functionality for a seamless user experience.
Making It Happen
To revamp ITV Bingo's website, I first researched the brand's unique qualities. This informed my redesign strategy, which included creating wireframe layouts that followed brand guidelines. I focused on developing an intuitive interface suitable for all players, incorporating animated promotions to enhance visual appeal and provide engaging access to live games. Alongside the design updates, I implemented effective digital marketing strategies to boost ITV Bingo's online presence. Throughout the process, my goal was to create an engaging online experience that truly captured the excitement of ITV Bingo.
Additionally, I designed lively email templates that matched the energy of ITV Bingo's gaming world, ensuring that every brand interaction, whether on the website or in emails, was engaging and fun.
The Result
The new ITV Bingo website combined attractive design with practical features. We created an online gaming platform that captured the lively spirit of the ITV Bingo brand. The site was more engaging and fun to use, reflecting the excitement of the games it offers. It provided a better experience for players, making it easier and more enjoyable to engage with ITV Bingo online.